Your 2-word purpose is your conduit to the 100% goodness embedded in your soul. It’s your most concise definition and expression of your reason for being. The question “Why do I exist” is answered.
Purpose is permanent. You’re born and you die with this pureness of heart. What you do with it in between is called Real Life. And, it gets polluted.
When you’re thrust into the discombobulating swirl of circumstances and TOUGH SHIFT events beyond your control, your purpose remains steadfast and strong even when you aren’t. Go to it to dispel despair and restore hope. At the other extreme, wholesome delight and abundant joy arise out of your purpose.
The majority of the war to be on-purpose is waged during the everyday routines of life. It’s an inner battle between good and evil. To veer from the sacredness of purpose into the profane is only too natural. Renewing the purity of your purpose requires supernatural capacity, and you’re prepped with purpose.
“Kevin, aren’t you overstating the importance of a 2-word purpose?”
Having pioneered purpose since the late 1980s, I respectfully reply, “You’re underestimating the purity and power of purpose to cleanse the impurities invading your life. None of us get it exactly right. We’re all hypocritical relative to our idealized version of ourself. Difficult as being on-purpose is, it remains a more meaningful and simpler life than being off-purpose.
Renew your understanding of the power of purpose to inform your vision, missions, values, goals, and actions.
Be your advantage!
Kevin
